Well, we all knew this was coming, didn’t we?
In addition to new Internet advertising for services like Google Mobile and Google Images, the leading search engine now appears to be implementing Internet advertising into one of its most popular services—Google News.
As of now, the new Internet advertising features only appear for randomly-selected users, but if this is like any past ad services, all users can begin to expect to see Internet advertising services on Google News pages soon.
The ads will appear after news search queries. Search for news articles about “Twitter,” and you’ll get Twitter-related ads. Search for “Ford” and you’ll likely get ads for a variety of online car dealerships. And just like all Internet advertising on Google’s services, the Google News Internet advertising features can be purchased through an AdWords account.
As of now, the Internet advertising is only text-based. But Google announced in a blog post that that they’ve been experimenting with things like overlay ads and even embedded video from the AP.
So what does this mean for AdWords clients? It means another huge area where your ads can be viewed. After that, there’s no telling what opportunities this new service will open up for Internet advertising specialists.
Tags: internet advertising, Local Internet Marketing, web marketing
Great blog! More ways businesses can advertise and still make money! What will Google think of next?