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No matter what role you have in your industry, there’s no shortage of things you can do to boost your brand on popular social networking sites like Facebook and LinkedIn. But those sites aren’t the end of the social networking universe. In fact, they’re just the beginning.
Facebook and LinkedIn are considered “general” social networking sites. That means that they’re useful to just about anyone. Whether you windsurf, sell ceramics online, or both, you’ll be able to connect with people on those most popular social networking sites. But what if you just want to connect with windsurfers, or just with other people who buy and sell ceramics? Then you’ll want to sniff out a “niche” social network. Niche social networks exist for a range of different people. You may be able to connect with a niche social network that’s geared toward people in the same professional field as you. Or you can find a niche social network that’s aimed at people with the same hobbies as you.
So how do you get started? If you haven’t explored the world of niche social networks out there, don’t worry. We’ve set up a handy guide that will introduce you to the most popular and most important niche social networks online.
Tags: niche social networks, social networking trends, viral online marketing