With the release of Microsoft’s Bing search engine, the further development of real-time search, and the first rumblings of Google’s new Caffeine search engine, 2009 was a year that signaled change in the world of online search. And you can expect to see competition between Bing and Google to ramp up. That means search engine marketing specialists will have their hands full testing both search engines against each other in 2010.
One Website that may become a killer app for search engine marketing specialists is Panabee, Apparently combining the austere elegance of the panda with the hard working nature of the bee, Panabee offers the chance for searchers to see how search results from popular sites rate side by side. That means search engine marketing specialists can easily see how their targeted search terms compare in Google and Bing. Or they can see how Twitter compares with either search engine. Or Yahoo, or Wikipedia. There are also advanced options that let users compare searches for image, video, shopping and news sites.
Since Panabee attempts to fit two webpages into one via two columns, it can be a little annoying to scroll through the search results. But despite that, Panabee looks like it could be an excellent resource for any search engine marketing specialists who want to conduct research fast.
Whether you’re into the idea of “guerrilla marketing” or whether you prefer more conventioal channels of promotion, there are may be a few simple ways to promote your Website that you’re unaware of. Are you doing all you can when it comes to boosting your brand? Check out our 
