Posts Tagged ‘SEO Web Design’

What are the Best SEO Web Design Strategies for Bing?

Wednesday, July 8th, 2009

bing1Have you binged yet? As in, have you tried Bing, Microsoft’s new search engine? Go ahead and give it a spin now, if you haven’t. You’ll find that, aside from the photos of grand vistas that greet users on the front page, there isn’t much on the surface that makes it much different from Google, Yahoo or Microsoft’s old search engine. But of course there’s a lot going on underneath those serene pictures. Whether or not Bing will be able to take some search-engine market share from Google remains to be seen. But initial reviews have been generally positive, and Bing already has more users that the old MSN search.

Which brings us to the point of this blog post. What SEO web design strategies will it take to get great rankings in Bing? The good news is that a site with an SEO web design that’s primed for great Google results should be ready for great Bing results, too. Here’s what you need to know about SEO web design to rank high in Bing.

Great content—No secret here. If you’ve talked to any SEO web design professional worth his or her salt, they’ve told you this. And since Bing displays its search results a little differently than Google, unique content may even be more important in Bing.

A well-structured site—On its info page, Bing makes it clear that a technically efficient and sound Website is key to getting good rankings. That means that your SEO web design code needs to be properly validated, and all your links need to be working. Like other search engines, Bing prefers static URLs over dynamic URLs.

Good inbound links—Maybe even more than Google, Bing likes to see a lot of incoming links from good sites with authority.

Good keyword placement—Be sure that your SEO web design, your page titles, H1 tags, H2 tags and link text contains good, relevant keywords.

Those are the basics. There’s still a lot to learn about Bing, and you can be sure that we’ll let you know about any new Bing tips and tricks. For now, if you want to learn more, you can check out the Bing Webmaster Center for some more SEO web design information.

Watch Video About Bing.com:
Video

4 Tips for Writing the Most Effective SEO Web Design with META Tags

Tuesday, February 10th, 2009

When used correctly, meta description tags for SEO web design are just a quick sentence or two. But those description tags are crucial for SEO web design. That’s because, housed within the <title> tag at the page’s top, the meta description tag is Google’s go-to uses when it needs a quick description of your Website.

You know that snippet of info that comes after almost all search results? In most cases they’re the meta description tag. If Google finds a Web page without a meta description tag, then it will do its best to extract information from the page and put it in the same snippet. In other words, with no meta description tag, you have little control over what people see in Google’s search results snippet. So don’t leave things up to chance without an effective SEO Web design—include a meta description tag and make sure Google’s displaying the description you want it to display.

What should you write for great SEO Web design? Here are some tips:

  1. Make it unique. Write a different description for each page. Variety is the spice of life. Google’s fond of it too. Be specific in describing what can be found on each page.

  2. Do the important pages first. If you have hundreds of Webpages to handle, then you’ll want to create meta description tags for the most important ones first, like the home page. That’s the page will probably come up most often on Google’s search results page, so it’s the most important from a SEO web design perspective.

  3. Be honest. Don’t exaggerate. Avoid using superlatives like “best” and “greatest” (even if you products and services are superior). Keep it tasteful. Don’t bash the competition.

  4. Keep it brief. You’ll want to keep your meta description tags to about 155 characters, which is Google’s limit. If you go over, you might see Google cut your meta description tags off prematurely on the search results page, something that doesn’t look too great with SEO Web design.

Solutions for Using Flash and SEO Web Design

Thursday, February 5th, 2009

Using Flash and SEO Web design is bittersweet for some SEO professionals. Looks great on the Web, but somewhat difficult to implement search engine optimization. So what should one do? According to the BusinessOnLine Blog, there are simple solutions that business owners and SEO professionals can do to incorporate a friendly SEO Web design .

3 Ways to Use Flash with SEO Web Design

  1. If your current Web site is created completely in Flash and only the imbedded Flash code is in HTML, then you could replicate your non SEO Web design with a new site using SEO Web design. This may be too time consuming for your purposes, but it is an option.
  2. Place content some other place on the page, outside of the Flash to make it a searchable SEO Web design. This is much less time consuming than the first option and search engines will be able to index each page of your site. Another addition is to add links at the bottom of every page, allowing an alternative navigation.
  3. Replace fonts using Scalable Inman Flash Replacement or simply sIFR (many pronounce this is as sifer), which is an effective use of Flash text. Why use sIFR? SEO Web designers and traditional Web designers were limited on the type of fonts they could use such as Arial, Verdana, Courier, Times New Roman, thus reducing their creativity with Web design. It had a negative impact how search engines could read the fonts, so by using sIFR, both Web designers and SEO specialists can both accomplish their goals. The main advantage of using sIFR is that Google has accepted its use. (Make Google happy, everyone is happy!)

Ask the certified experts at SearchCircus.com how to utilize flash and SEO Web design to make your Web site search engine and SEO friendly. We can help!