The Web presence of online video SEO hasn’t peaked yet. This is good news if you’re interested in using online video SEO marketing to boost your online presence, as there’s still a chance to ride the boom before it peaks. YouTube and Blip.tv, two of the most popular online video sites, are still tweaking their ad affiliate programs. Right now, online SEO video advertising is only 2.4 percent of all online spending.
However, that shouldn’t discourage any business who thinks ads that compliment online video search engine optimization can help them get customers. For the intrepid, early entry into this new marketing territory is a chance to learn the ropes and get in on the ground floor of what’s likely to be a huge chunk of online advertising in the future.
Just look at two burgeoning online video companies, YuMe and Veoh. They’ve started behavioral targeting programs that let their affiliates have more control over just who they can target with their ads that run alongside the online videos. Now, online marketers can hopefully increase conversions on video search marketing ads.
In the near future, we should start seeing targeting based on geographic location and age demographics. This should increase the quality of ads marketers are able produce since they’ll be made for a slimmer segment of the population. Marketers should be able to have their ads placed alongside related videos.
