Are your ready for a great 2009? Ok, we know that this upcoming year looks tough for most businesses. But we also know you’re probably not planning on just coasting through the year and simply hoping for the best. So here are a few basic web design & marketing maintenance tests you can quickly do to make sure that it’s primed for the new year.
1. Check your business’ information
How does your “about” page look? Successful businesses often change focus and direction. And when that happens, a change in web design & marketing is necessary. If you wrote your “about” page a couple of years ago, take another look at it. Does it still represent what you do? If not, update it.
2. Check your contact information
There’s a ton of stuff that a business has to deal with when it moves. Updating things like the phone number and address on a Webpage isn’t one of them. But it’s crucial to successful web design & marketing. Have you moved recently? Then make sure everything’s up do date. Test all your email addresses to make sure that they’re getting into the right inboxes.
Also, have you started Twittering? Have you joined any new social networking services? Now would be a good time to add all that new web design & marketing information to your Webpage.
3. Check your business’ email auto responders
If you’ve set up an email auto-response message a while back, it’s easy to forget what you wrote. Check it again and make sure that the web design & marketing message is still up to date.
4. Check the links on your Website
If your Website is a couple of years old, it may need some housecleaning. The easiest thing to check for prime to maintain excellent web design & marketing are the links. Do they all work? Are all the external sites you’ve linked to still there?
5. Make sure you’re on Google
Are your keywords still relevant? How are you ranking on Google for your targeted keywords? Is your Webpage optimized for Google searchers? If you’re not ranking on the first page for targeted keywords, there’s probably more web design & marketing search engine optimization you could be doing.
