Archive for the ‘best search engine positioning’ Category

PodCamp Pittsburgh 2009: Twitter Tools for Business, Workshop Taught By Wendy Suto

Saturday, June 20th, 2009

PodCamp Pittsburgh 2009
Workshop Outline, Courtesy of Wendy Suto, SearchCircus.com
Twitter Hashtag: #pcpgh4

Discusses the many different types of Twitter tools that can be used for small businesses to grow leads, partnerships, prospects and sales online.

1) Hummingbird AutoFollow App Tool – http://www.twitandsell.com/
a) autofollow app tool for businesses
b) $197 for unlimited software updates, no monthly fees

2) TweetLater – http://www.tweetlater.com & @tweetlater
a) autofollow productivitiy app tool for businesses, manage multiple twitter accts for yourself and your clients
b) free and professional versions ($29.97/month or annual subscription fees)
c) 168 hour free trial version of PRO

3) PostLater.com – http://www.postlater.com/
a) auto post any future blogs and microblogs onto twitter, wordpress, other platforms
b) fees: $19.95/month or $149/year for unlimited sites and unlimited posts

4) Twellow – http://twellow.com/ & @twellowup
a) As a research tool you can use the Directory to search by category or location, you can use Twellow to geographically target and research statistical information (United States and Canada only at this time), and you can use Twellow Pulse to monitor conversations in up to 20 categories.

5) Twitterholic – http://twitterholic.com/
a) ranks top twitter users and gives twitter user statistics
b) Check your twitterholic ranking free

5A) TweetStats – http://www.tweetstats.com
a) get twitter statistics for other users and yourselfs

6) TweetBeep – http://www.tweetbeep.com & @tweetbeep
a) similar to Google Alerts, gives you the ability to monitor your brand, your company, your name, and your industry. It saves you time because it sends all of this information to your email inbox (or folder) to be cataloged and analyzed on your time schedule.
b) track certain keywords

6A) SiteVolume – http://www.sitevolume.com
a) Enter 5 keywords and see activity on twitter; choose whether or not your chosen keywords are excellent or poor, find new keywords you hadn’t thought of before

7) NearByTweets – http://www.nearbytweets.com & @briancray
a) Real time search utility. You can watch tweets from people based on location and keyword. It displays people that are nearby and what they are talking about at this moment. While the other applications allow you to search based on YOUR interests, you pick the key words, categories, and locations Nearby Tweets takes it a step further by allowing you to see what interests OTHERS. This is especially useful if you are interested in geographical and local market research.

8 ) TweetDeck – http://www.tweetdeck.com & @tweetdeck
a) After you have used all of the tools listed above you can organize, categorize, and monitor your finds. The wonderful thing about this application is that it is a one stop shop, you can organize, monitor, search, and respond all without opening your web browser. You can also use this application for research by grouping your Twitter contacts, watching key words, and engaging your network in relevant conversation.

9) Tweetie – http://www.atebits.com/software/tweetie/ and TweetBerry – http://www.orangatame.com/products/twitterberry/
a) Created for your iPhone and BlackBerry cell phones
b) You can tweet, reply, retweet, send direct messages, browse users, post compressed links, view Twitter trends, and more. Post while on the go!

10) Twitt(url)y – http://twitturly.com/
a) Tracks and ranks URL shared on Twitter by popularity. A quick glance at a list will help you peg trends, popular products and reports, and gauge what’s on peoples’ minds.

11) TwitterFriends – http://twitter-friends.com/ & @furukama
a) If you Twitter frequently, and Twitter is important for your business, this stats tool will help you take the next step towards becoming a master tweeter. TwitterFriends allows you to analyze your Twitter habits

12) TweetGrid – http://www.tweetgrid.com
a) which lets you follow topics, people, groups, events, and more in real-time on a search dashboard. It helps you what products, services, brands, and topics are creating a buzz on Twitter, when, and for how long

13) GroupTweet – http://www.grouptweet.com
a) Great for workgroups, communities, and people who need to keep tweets private. Biggest benefit: Keeping potentially confidential tweets within a designated group.

14) WeFollow – http://www.wefollow.com
a) official twitter directory, choose 3 keywords (make them general, search other related user keywords and copy/mimic theirs too)
b) allow others to follow you and find you through your 3 general keywords

What Happened to Your Top Search Engine Positioning?

Wednesday, May 27th, 2009
Has Google Dropped your Top Search Engine Positioning?

Has Google Dropped your Top Search Engine Positioning?

Have noticed that your Website positioning is no longer on the first or second page of Google? It may be your top search engine positioning has been penalized by Google.

Webmasters from an online forum have discovered an unusual circumstance, Google has penalized some Websites by pushing their Website to position 50 or even further. Why? And could this happen to anyone’s Website?

Here are a few theories why some Websites have lost their top search engine positioning lately according to Axandra.com.

  • Spam on another websites – Webmasters and companies may be using another domain as a spam Website. Google can find the owner of domains by using WHOIS info, even if your domains are not linked together.
  • Website could have links to other spam websites – This may happen without your knowledge through widgets, counters and other invisible links.
  • Using paid links from .edu domains – A theory which is more than likely why your top search engine positioning has been dropped. It appears that many .edu domains have servers which have been hacked and now have invisible spam links on them.

Paid links from other sites as well may also cause problems, it is best to use organic links and ethical SEO link building to promote and maintain your top search engine positioning in Google.

One example of a paid link directory is UrlMoz.com, which gives you a black and red warning window and two buttons “Get Me Out of Here” and “Why was this site blocked?”  By clicking on the latter button, you can read why Google has blocked the site, which in part states

“Of the 11 pages we tested on the site over the past 90 days, 6 page(s) resulted in malicious software being downloaded and installed without user consent. The last time Google visited this site was on 2009-05-23, and the last time suspicious content was found on this site was on 2009-05-23.”

Be very cautious of sites such as these, which cause more harm not only to your Website, but also your computer.

The 2 Latest Changes to Google Search and how it could Effect Organic SEO

Wednesday, March 25th, 2009

With a nearly constant stream of buzz coming out every week about a new or a developing Google service, it’s actually kind of nice to report something about the thing that made Google such a big online presence in the first place, and the thing that organic SEO specialists really care about: search.

Google has announced two changes to its search engine, both that could have repercussions in the organic SEO industy.

First, Google now recognizes longer queries and offers longer snippets. Snippets are the brief descriptions—usually one or two sentences targeted by organic SEO professionals—that appear below each search result. The idea here is that if you’re searching for “Restaurants in downtown Akron with steak and vegetarian entrees,” the short snippet may not have enough information. So from now on, longer search terms will often produce search results that have longer snippets.

The second change may be even more important for organic SEO experts and everyday searchers alike. It has to do with related searches. You may have noticed related searches at the bottom of the search results page. They offer suggestions for other Google searches you could enter if the results from your first search weren’t up to snuff.

For example, a search for “basic economics” would previously only return related searches with the words “economics” in it. You’d see suggestions like “basic economic problems,” “basic economic concepts,” and other searches like that.

Now, organic SEO specialists will have to be aware of an improved “related searches” function. Google gives you results like “GDP,” “supply and demand,” and “macroeconomics.” In other words, the related searches appear a bit more intelligently chosen.