Archive for the ‘Search Engine News’ Category

The #Social #Network – The Movie?

Sunday, June 20th, 2010

We Are Truly in the Age of Social Networking When Hollywood Produces a Film About the Origins of Facebook

Social Networking has a new medium - the big screen. Courtesy of Cnet.com and Columbia Pictures

Social Networking has a new medium - the big screen. Courtesy of Cnet.com and Columbia Pictures

The latest news in the social media world is the announcement of Columbia Pictures October release of “The Social Network” about the origins of Facebook and its founder Mark Zuckerberg. With the recent release of the movie poster that sports an all caps headline of “YOU DON’T GET TO 500 MILLION FRIENDS WITHOUT MAKING A FEW ENEMIES,” is creating much buzz; however, it’s not receiving favorable nods from Zuckerberg.

While they are still some who are closing their Facebook accounts forever, and the agitation and controversy about Facebook privacy issues can still be felt by many (Search Circus is still very active on Facebook and has no intention of closing our accounts), this movie is jet-setting across the big screen in hopes of creating enough attention to win the top prize – an Oscar.

The young cast will feature Jesse Eisenberg and a host of other 20somethings that will sure to attract audiences of the same generation as well as mature generations who are becoming very active on this colossal social network.

Portions of this blog post were derived from an article at CNet.com, read more details about The Social Network movie here.

Official Search Engine Website Traffic Analysis for April 2010 Released by comScore

Monday, June 14th, 2010

ComScore, Inc. recently released its monthly comScore qSearch Website traffic analysis of the U.S. search marketplace. comScore Inc. is a leader in measuring the digital world. The findings of the analysis showed that in April 2010, Americans conducted 15.5 billion core searches, which is slightly up from March. Google sites lead the market with 64.4% of the share of core searches conducted, which is 10 billion searches.

Yahoo! sites came in second behind Google and were up 0.8% to 17.7% of the core searches, which accounted for 2.8 billion searches in April. Microsoft followed behind Yahoo! with 1.8 billion searches, which comes out to 11.8% of the core searches conducted, up 0.1%. comScore, Inc. reported that the gains that Microsoft and Yahoo! have experienced are due in part to the introduction of a new site navigation that ties content and related search results together using different channels.

Ask.com search network managed to seize only 574 million searches or 3.7% of the search market with AOL LLC lagging behind with only 371 million searches which comes out to 2.4% of the search market. For more information, please read the full article.

Little Known Ways to Increase Your Website Traffic with Press Releases

Thursday, April 22nd, 2010

PRNewsWire.com is a great place to submit your press releases to increase your Website traffic.

PRNewsWire.com is a great place to submit your press releases to increase your Website traffic.

Writing an SEO friendly press release is a great way to boost links to your site, which will increase your website traffic. You can submit free or cheap press releases to deliver company news or information about upcoming events. Writing relevant keyword-rich press releases will get your website important backlinks that will help boost it’s position in search engine results pages.

The topic of the press release can be a new product or service, an upcoming event, a new partnership or hire or an interview with an expert in the field. Make sure to use language that a customer can easily understand. Don’t use a lot of industry jargon, as it can get confusing and might not be relevant for targeting customers.
Make sure to have a list of important keywords when you begin to write a press release. Focus on one or two keywords and ensure the title contains at least of your buzz words. Keep the PR title within 100 characters. Also include a 1-2 sentence summary about the press release.
The body of the press release should be at least 300 words; however, it could be more depending on the PR agency’s guidelines. Make sure to sprinkle keywords throughout the body, but do not go overboard. Link the keywords to relevant pages on your Web site, which isn’t the Home page. Include the company logo in the press release and also use photos or graphics to help illustrate your point.
After you’ve written and edited your press release, email it to relevant media outlets and bloggers. Also send it to newspapers in your company’s area, especially if the press release is about an upcoming event or new product. The more media outlets that publish your press release, the more links your company will gain back to your site. This will increase your Web site traffic while also increasing your page rank on search engine result pages. If you provide relevant, useful information in your press release, more outlets will post it, more people will read it and probably continue to read future press releases from your company.